Start Your Engines

UNITED AUTO EXCHANGE

United Auto Exchange is the fully reconstituted Memphis Auto Auction outfit and this is the new brand we built for them.

SERVICES

IDENTITY
ENVIRONMENT/Interior Design
MERCHANDISE

ARCHITECT

rgroup.BIZ

WEBSITE

uaxmemphis.com

Two years ago the site was an empty lot. From back-of-the-napkin brainstorming through construction, we were honored to have a hand in making this campus a reality.

We designed their logo and art direction with the physical space in mind. The environmental branding at their new facility seamlessly expands their visual identity into the physical plant where all the action happens.

We steered the art direction into this sweet mix of racing stripes, painted lanes, and off-track garages, with a little Memphis musical spirit for good measure.

EXTERIOR SIGNAGE

MONUMENT SIGN

Designing signage, building art pieces, and helping to create a cohesive space were just some of what we put in to bringing this headquarters to life.

INTERIOR SIGNAGE

Old tires were saved from the landfill to create a piece of 3D art that welcomes you into UAX’s new lobby.

THE AUCTION HOUSE

4 stalls with rotating stages see 500+ cars hit the auction block every Wednesday.

Once the space was built, we came in with auto inspired touches throughout and made sure everyone knew whose house this was.

RACE YOU TO THE CONFERENCE ROOM

Remember those die cast model car kits you used to put together? We do.

There was an old, rusted out Porsche 911 on the property. We stripped it down & cleaned it up. Then we threw on a fresh yellow coat, framed it just so, and hung this art installation on the wall.

APPAREL

Start Your Engines

United Auto Exchange is the fully reconstituted Memphis Auto Auction outfit and this is the new brand we built for them.

Two years ago the site was an empty lot. From back-of-the-napkin brainstorming through construction, we were honored to have a hand in making this campus a reality.

We steered the art direction into this sweet mix of racing stripes, painted lanes, and off-track garages, with a little Memphis musical spirit for good measure.

Designing signage, building art pieces, and helping to create a cohesive space were just some of what we put in to bringing this headquarters to life.

Old tires were saved from the landfill to create a piece of 3D art that welcomes you into UAX’s new lobby.

4 stalls with rotating stages see 500+ cars hit the auction block every Wednesday.

Once the space was built, we came in with auto inspired touches throughout and made sure everyone knew whose house this was.

Remember those die cast model car kits you used to put together? We do.

There was an old, rusted out Porsche 911 on the property. We stripped it down & cleaned it up. Then we threw on a fresh yellow coat, framed it just so, and hung this art installation on the wall.

Ridgeline

Holler at us