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CORDELIA’S MARKET

A warm reimagining of a family grocery store brings contemporary comfort to a neighborhood staple.

SERVICES

Strategy
Identity
MERCHANDISE
Environment
Digital

WEBSITE

cordeliasmarket.coM

EXTERIOR SIGNAGE

After 20 years of operation, a beloved neighborhood grocery wanted a modern overhaul rooted in Southern familiarity. We began crafting its new identity by combining classic typography and an inviting color palette with flourishes of antique detailing.

INTERIOR

Cordelia’s Market was named after a family matriarch, so we used casual Southern vernacular and residential interior finishes throughout to evoke the comfort and nostalgia of being at Grandma’s house.

To embrace and encourage the market’s role as a community hub, we shifted the kitchen back away from the café space to create new seating areas intentionally positioned towards the neighborhood and changed the verbiage of the wayfinding from goods-centric solutions to sincere neighborly salutations, just like how you’d talk to a neighbor. 
Cheers, y’all.

INTERACTIVE

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